Cut production costs with Argil's AI Photoshoot. Perfect for AI influencers, offering quick, professional-grade content creation at a fraction of traditional costs.
The content creation landscape will drastically change in the decade to come due to AI’s increasing role in eradicating manual production and reliance on human labour.
One of them will be the ability to perform professional grade photoshoots without the need for expensive equipment or crews. This is a huge bottleneck for brands and businesses with smaller budgets who still require visually appealing, professional grade photos for brand marketing, but often have to compromise on quality due to the costs.
At Argil, we don’t want to the conversation to ever have to be a compromise between cost and quality because of the struggle to maintain high standards within small budgets. Our AI photoshoot is one of a stack of features aimed at democratising accessibility to professional grade content without the traditional costs.
We’re content creators ourselves, so we understand the pain of content production and have even experienced studios and professional sets from making movies and series. So we built Argil to eliminate the production burdens that come with creating content. The process to use our AI photoshoot couldn’t be simpler:
It’s that easy. Argil also creates various photoshoot scenarios, offers editable lighting, angles, and backgrounds which you can choose from yourself by simply selecting them. By fine tuning the output in this way with your own styles and themes in mind we can make sure every brand’s unique vision is captured.
The goal for us at Argil is to completely remove traditional requirements and the need for manual labour in content creation which is the biggest bottleneck to producing content quickly and at scale. The fast turnaround and high quality without the associated costs has finally democratised accessibility to professional grade photoshoots for brands of all sizes.
Traditional methods are understandably costly when you factor in all the components of a studio grade photoshoot. Here’s a quick breakdown of the associated costs we’re familiar with:
camera and gear rental: $200-500/day
lighting equipment: $100-300/day
studio rental: $300-1000/day
post production: $50-150/hour
This is before mentioning if a model, props, or stylists are also required for the shoot.
Factoring in these costs, brands and businesses can cut their production budget by 70-80% using Argil. Our AI photoshoot comes under a subscription to our entire centralised platform at $49/month which at a fraction of the cost also includes all our other AI capabilities for automating video production. For a more macro view of Argil, read our previous article here to get an idea.
The thing to consider most is the long term ROI and ongoing value of AI photoshoots whereby you can:
This value stack offers true scalability, making it easier to produce more and more content to keep up with demand as you grow, without a proportional increase in the production costs. If you want to leverage Argil for cost effective content at scale, join us here to get started.
AI is taking over many of the manual, repetitive responsibilities in media production which is important for rapid content creation and helping brands stay agile in fast paced markets that favour rapid testers and movers.
Here’s how Argil’s AI Photoshoot is improving the options and competitiveness for brands and businesses when producing budget friendly content:
1) Efficiency Boost
In our fast moving digital markets and time spent on social media. trends can change overnight. The agility and high efficiency with Argil’s AI photoshoot allows for brands to constantly create content and keep pace with these changes. All without compromising on quality or needing big budgets for production crews to manage those quick turnarounds.
2) Continuous Content Flow
In addition to the quicker turnarounds, AI production for a constant flow of fresh, high quality content also offers an easier and more manageable way to stay relevant on social media platforms where trends and topics of relevance come and go swiftly. This also offers high adaptability to different campaigns at any given time, whether it be trend driven, seasonal or product specific.
3) Time-Saving Benefits
A more subjective benefit to each brand is also the increase in bandwidth. With less time spent on organising, shooting, and editing content, teams can now have increased financial resources and time to focus on more strategic direction and creative tasks.
4) Competitive Advantage
Fast paced markets favour those who can keep pace and adapt quickly. Brands and businesses who choose to leverage Argil can effectively outpace competitors who rely on traditional, more expensive and slower methods. This ensures you stay ahead in relevance and capitalise on the market quicker.
Content production is rapidly evolving, and for the best. With AI capabilities allowing for unprecedented production times without the need for expensive equipment or crews, we’re looking at a golden era of democratised content creation that’s only subject to get better and present more scope for creativity and competitiveness.
It’s now a choice for brands and businesses whether they want to capitalise on the opportunity or not. Our goal is to make the shift as opportune and seamless as possible with Argil’s centralised platform.
If you want to integrate AI and automate your production process for true content at scale, skip our waitlist and join us here to get started.
