ElevenLabs vs Synthesia: Complete 2024 Comparison (with Real Examples)

Recently, we compared the main features of popular video creation platforms, ElevenLabs and Synthesia.

If you read our previous piece, you’ll know that both ElevenLabs and Synthesia are valuable, specialized tools that help companies and content creators scale their video production.

Both tools use AI-powered features such as voice cloning, real-time script processing, customization and team collaboration to help users create professional-looking videos without needing to spend hours in an editing suite.

Although ElevenLabs and Synthesia are sophisticated tools that perform well across real-world applications, their ability to create a lifelike, realistic AI avatar for spoken dialogue is what will set them apart from other video production tools, all of which are doing pretty much the same thing.

In 2024 (and beyond), people want personalized, authentic content that helps them build trusted relationships with their favorite brands and content creators, rather than endless faceless videos that all look the same.

So, ElevenLabs vs Synthesia. How do these platforms compare in terms of clone quality?

In this article, we’re going to look at each tool in more depth, comparing how they perform in the real world. We’ll examine each platform’s cloning capabilities, the animation and expressiveness of their multilingual AI avatars, and the way they integrate with other video production tools.

Again, we’ll also bring Argil into the conversation to see how it stacks up when compared with these two tools.

ElevenLabs vs Synthesia: Creating an AI Avatar for Spoken Dialogue

Voice Cloning

Known for its advanced voice cloning features, ElevenLabs offers highly nuanced, realistic voice changing and effects. Users say ElevenLabs is the best AI voice cloning tool on the market right now, but the price of premium plans can be off-putting.

Synthesia is a worthy contender but is more limited in voice cloning capabilities, with fewer customization options.

If you’re looking to create a long-form video with voiceover that requires natural intonation and emotion – such as an informative or instructional video on a sensitive topic, say, in a healthcare or education setting – then ElevenLabs is probably your best bet.

Synthesia is still a good option if you’re creating light, entertaining videos for YouTube, TikTok or Instagram, where emotional and natural speech is not as important.

Avatar Likeness

Both ElevenLabs and Synthesia are able to produce realistic generic avatars for spoken dialogue with various customization options, but they have severe limitations in cloning real-life people.

This is fine if you’re not acting as the face of your brand. For instance, you can choose from their diverse library of avatars to deliver a business presentation or training video if you work in the corporate, healthcare or education sectors or want to create content for internal comms.

If you are the face of your small business, however, or you’re a content creator trying to build a name for yourself, it’s important that your audience sees your face and establishes a connection with your unique way of speaking, moving and gesticulating.

Neither Elevenlans or Synthesia can offer this level of detail when it comes to creating your AI clone – but Argil can. We stand out from other tools on the market because of our unique ability to create incredibly lifelike, authentic avatars, fully created and trained by you. Learn more about our AI clones here.

Multilingual AI Avatars

If you’re operating a global brand or trying to reach audiences in different regions, the ability to create voiceovers and captions in different languages will be an important factor in your decision about which platform to use.

So ElevenLabs vs Synthesia for multilingual AI avatars– who wins?

Both platforms support multilingual video creation, but Synthesia does struggle to emulate dialects and isn’t able to express emotion well in different languages. ElevenLabs can also sound a little robotic when speaking in languages that differ from American or British English.

If you’re looking for software that lets you clone your voice without video capabilities and you don’t mind paying a bit extra, ElevenLabs is probably the tool for you. However, if you want to create generic avatar videos at speed and you’re not worried about realistic or nuanced voiceovers, Synthesia is a great option.

Again, Argil has the edge here. Using our tool, you can create content in multiple languages with seamless lip-syncing and voice emulation, making it the best choice for brands who want to create multiple videos in different languages and dialects without additional tools.

ElevenLabs vs Synthesia: Avatar Animation

Expressiveness

No one wants to use an AI avatar that looks and sounds like a robot. In today’s world, authenticity is important, and there’s no point using an AI avatar unless it looks and sounds like the real thing.

In terms of expressiveness, Synthesia naturally has the edge here. Since ElevenLabs focuses on voice cloning, there is minimal facial expressiveness, compared with Synthesia’s clones which are decidedly more lifelike.

Again, Synthesia is not that sophisticated when it comes to cloning a real-life individual – it’s best for generic library avatars, which appear more realistic. If you want to create a video for a business presentation and aren’t too worried about using an emotive, expressive avatar for spoken dialogue, Synthesia would be fine to use.

If you’re a content creator who values authenticity, however, you’ll need a more sophisticated AI tool to help you create an avatar for spoken dialogue that looks and acts more like you.

Argil offers much better animation quality and more dynamic expressions and gestures than other tools on the market. It also prioritizes emotional range, making it the perfect choice for personality-focused content.

Interactivity

Synthesia’s clones lack interactive features and can’t interpret facial cues from spoken dialogue or text, meaning they’re not really cut out for engaging or interactive video content.

By contrast, Argil’s avatars are much more animated and responsive, making Argil the best choice for product demos where visual clarity, engagement and viewer retention are important.

ElevenLabs vs Synthesia: Productivity and Workflows

Integrations

ElevenLabs might be the best choice for voiceover content, it does require integration with other tools if you want to add visual effects to your videos, meaning it provides a less streamlined experience.

On the other hand, Synthesia provides a more integrated solution meaning you can create and edit videos all in one place. The tool’s editing functions are quite basic, though, and you may require more advanced tools for further polishing and editing.

Editing

Synthesia facilitates basic script-to-video adjustments but lacks the nuanced editing features of Argil. With Argil’s all-in-one solution, you can script, edit and publish professional-looking videos using our AI-driven tools.

With advanced features like pre-edited drafts, AI transitions, B-roll, branded customization options and rapid updates, it’s a great tool for high-volume creators looking to be more efficient and productive without sacrificing the quality of their videos.

If you’re marketing a product or service, for example, and you want to create engaging, branded videos to help you make more sales, Avatar will let you A/B test your content to see which videos generate the most engagement, resulting in better conversions.

Scalability

Although both tools are efficient at producing video and voiceover content, they don’t offer consistent workflows or measure social media engagement,

Argil provides an entirely streamlined workflow to take you from ideation to publication, meaning you’ll simplify your entire content creation process without the need for other tools. It easily integrates with social media platforms, and our AI editing assistant will help you optimize for maximum social media growth and engagement.

ElevenLabs vs Synthesia for Different Use Cases

Educational Content

If you’re looking to create educational video content and you’re weighing up Eleven Labs vs Synthesia, it’s important to note that the tools are very different.

ElevenLabs is great for generating voiceovers for existing video content (such as an animated E-learning series) but cannot generate video.

The tool is especially useful for cloning voices for long-form video content. Synthesia is more limited in this area and only has a few voice tones and styles to choose from.

If, on the other hand, you’re looking to generate videos using multilingual AI avatars, Synthesia is a good first option, especially when you’re just starting out. If you want to create avatar-generated E-learning videos and you aren’t too worried about the quality and expressiveness of your clones, this tool will serve you well.

However, for lifelike AI clones of yourself or someone in your organization or team, Argil is the best all-rounder. Argil provides dynamic, engaging avatars that will deliver content in an engaging and memorable way from a face your team recognizes, helping to improve learning outcomes.

You can even change the language of your voiceover and captions for different audiences, making educational content more accessible for all.

Sales and Marketing Videos

Sales and marketing content should be highly emotive and expressive – this is the key to winning over audiences. Let’s compare ElevenLabs vs Synthesia for this specific use case.

Where Synthesia offers basic expressiveness from their multilingual AI avatars, Argil provides a much more dynamic and lifelike delivery, so you can harness the power of AI clones without the robotic quality, leading to a more consistent brand identity.

You can even input common hand gesture descriptions for AI generators, and your AI clone will perform them at optimal times throughout your video.

Again, ElevenLabs is great for voiceover content, which might be all you need for short, shareable videos. However, you will need to integrate with other video production and editing tools, which can be inefficient and expensive.

Argil offers a complete workflow solution, so you can generate and edit your videos all in one place. It’s then super easy to download and share your videos across multiple channels or add them to your marketing emails for better engagement.

Social Media Posts

Content creators are increasingly turning to AI to streamline their workflows so they can create better content and post more consistently.

Argil has been specifically designed for this purpose. Using our text-to-video feature, you can convert existing written copy into short, engaging video posts – just paste in the URL of your article and we’ll generate a video script.

You can even A/B test different videos to discover which versions perform best, saving you significant time in the iteration process.

Your multilingual AI avatars will then perform your script. Once the video has been generated, you can add visual transitions, B-roll and branded features like Subscribe buttons. Again, multilingual captions make it easy for you to produce content for different channels and regions – for example, if you have multiple YouTube channels.

The limitations of ElevenLabs vs Synthesia are particularly evident when it comes to creating social media content.

ElevenLabs is audio-only, meaning you need to integrate with another tool if you want to use it for visual mediums, while Synthesia lacks the speed needed for rapid content updates.

Synthesia is also limited when it comes to avatar personalization and style, making it less suitable for the humorous and highly dynamic content on platforms like TikTok and YouTube Shorts.

Synthesia does not support interactive features or facial cues based on spoken dialogue, making it unsuitable for short videos, which are designed to be highly engaging. Creating an avatar with Synthesia can also also be expensive for small-scale creators, costing around $49 per month with limited features.

With Argil, you can create natural-looking multilingual AI avatars and produce and edit videos, all for as little as $39 per month, helping you scale up your content strategy affordably.

Blog/Newsletter Content

Both Synthesia and Argil can be used to convert blog and newsletter content into video for social media.

However, Synthesia has limited creativity and style options, only offering predefined templates and a small range of voice tones and movements for avatars. This can lead to videos all looking and sounding really similar, which doesn’t give your content the diversity or creativity it needs to go viral.

Like Argil, Synthesia generates videos based on the source content it’s fed but it delivers less engaging outputs. This results in content creators expending more manual effort to edit scripts, making it inefficient in the long run.

Argil creates a concise, engaging script based on your article or newsletter copy – all you need to do is add your document or URL. Our AI assistant will then recommend edits to make the video more succinct and engaging, helping you to optimize for different platforms.

Using our comprehensive editing suite, it’s easy to make tweaks to your video script, add hand gesture descriptions for AI generators, or change the visual effects, resulting in a high-quality video that can be shared in multiple ways: on your website, via social media or in your newsletter to drive more engagement.

Internal Comms

When internal communication is text-based, it can easily be skimmed, missed completely or fail to engage its audience. Video is a great way to make internal messaging more digestible, leading to higher employee engagement and retention levels.

As auditory comms doesn’t hold much value in internal corporate settings, either Synthesia or Argil should be used to create videos to share internal messaging. Personalization is key if you want to get employees and teams on board, which is where Synthesia’s more basic avatars fall short.

Argil can be used to create internal comms videos in minutes, without ever needing a camera or expensive editing equipment. You can also use our multilingual caption generator to make videos more accessible to employees of all backgrounds and abilities, without needing to reshoot or start from scratch.

Customer Service Videos

Video is a great way to share FAQs, instructions and troubleshooting guides with your customers. You can also create videos for onboarding, demos and walkthroughs.

When comparing ElevenLabs vs Synthesia for video content, there really is no competition.

ElevenLabs could be used as an effective voiceover tool if you’re happy to integrate with other video platforms or if you have an internal video production team.

If you’re creating videos from scratch, both Synthesia and Argil could be used to create customer service video content. However, Argil provides a much more polished, corporate-friendly look complete with multilingual AI avatars that will increase brand reputation and trustworthiness.

Synthesia has a more robotic impersonal feel, lacking the warmth and relatability of human customer service agents. Their videos are also fairly static and non-interactive which could negatively impact engagement levels.

Argil’s avatars are extremely lifelike and animated, making them indistinguishable from human representatives – so you can reap the resource-saving benefits of AI without having to sacrifice video quality.

With Argil, you can also create different iterations for different regions or markets simply by changing the language or tweaking the messaging of your video.

Which Tool is Best for Multilingual AI Avatars?

ElevenLabs vs Synthesia vs Argil

All of these video tools have their place for content creators. If you’re looking for a reliable voiceover tool, ElevenLabs is a great option. If you want to create videos quickly and you’re not worried about customization or using your own avatar for spoken dialogue, Synthesia could be the best platform for you.

For content creators focused on rapid engagement through high-quality videos and workflow efficiency, however, Argil is the best alternative. Not only are Argil’s clones far more realistic and expressive, but wealso offer far more editing and personalization features without needing to integrate with other tools.

Want to test out a new video creation platform that combines voiceover, avatar customization and efficient editing? Sign up to Argil today and try our sophisticated AI-powered platform for free – and see how you could streamline your workflows and boost your content output.

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