AI influencers are all the rage in 2024, but how can you capitalize on this trend? Here’s how to use an AI avatar generator to earn real revenue.
AI influencers are quickly transforming digital media and content creation, and many are completely indistinguishable from human influencers.
If you’re not across this latest trend, AI influencers are AI-powered personas that can be used in videos and across social media to share information, generate engagement and promote brands.
For content creators, this is a dream come true. Where human influencers are bound by time restrictions and costly recording and editing equipment, AI avatars can be leveraged to create endlessly scaleable and engaging content with no restrictions.
Huge platforms like YouTube, TikTok and Instagram have embraced this latest development in influencer marketing, with digital personas like Lil Miquela driving over 3M followers and working with notable brands like Chanel, Calvin Klein and Samsung.
The sharp rise of AI avatar generators has facilitated this trend, setting the stage for small and emerging content creators to get involved. But where do you even start?
In this article, we’ll look at five of the biggest AI influencers of 2024, demonstrating their ability to generate real revenue and foster engagement.
We’ll also explain how you can create your own AI influencer using our platform, Argil, so you too can capitalize on this latest trend.
Known for her pink hair and incredibly lifelike appearance, Aitana is a 25-year-old AI influencer based in Barcelona, Spain. She was created by designer Rubén Cruz after issues with real-life influencers negatively affected his sales and business.
Aitana is relatively new on the influencer scene, but already she has gained over 330K followers on Instagram, where she posts fitness and gaming content.
Revenue: Currently, Aitana’s brand deals equate to around $10K
Shudu is an AI supermodel who has collaborated with brands like Cosmopolitan, Vogue and Louis Vuitton. With over 230K followers on Instagram, the South African AI influencer regularly posts about clothing, jewelry and perfumes.
She is part of the AI modeling agency, The Diigitals. Despite her success with brands, her creators have been criticized for creating an AI model that can be hired instead of real-life Black influencers, whereas others say she is a pioneer for Black representation.
Revenue: Shudu’s content earns around $2K per sponsored post.
Another pink-haired AI influencer, Imma is a Japanese digital persona who has worked with brands like Nike, Porsche and Valentino. She also collaborates with other influencers – humans and AI.
Unlike Aitana and Shudu who post mainly visual content, Imma also stars in video content, such as TikTok dances and reaction videos.
Revenue: Imma currently brings in over $600K per year.
As previously mentioned, Lil Miquela is one of the world’s biggest AI influencers. She has collaborated with brands like Prada and BMW, while also attending live events and working with other influencers on her socials.
Known for her playful and realistic personality, 19-year-old Lil Miquela is a musician and influencer based in Los Angeles. Since her debut in 2016, she has become a cultural phenomenon, setting the stage for other AI influencers.
Revenue: In 2023, Lil Miquela generated $10 million.
Noonoouri is an AI fashion influencer from Germany, known for her cartoonish appearance and large eyes. She first entered the scene in 2018 and has since appeared in Skims, KKW Beauty and Dior campaigns.
Like Miquela, Noonoouri also produces music and has collaborated with other artists like Allan Farbe and Enisa. Showing that hyper-realism isn’t a must in the world of AI influencers, Noonoouri shares Instagram Reels and creative videos with her thousands of fans.
Revenue: Noonoouri generates over $550K per year**.**
Content creators can now leverage the latest AI tools to create their own AI influencers cheaply and easily.
AI avatar generators like Argil can create hyper-realistic digital personas using just a two-minute video of their subject speaking, and a short video script. Other AI generators on the market include Synthesia, HeyGen and Replika, but Argil stands out due to its hyper-realism and extensive editing features – as well as the ability to create multilingual avatars.
Using an AI avatar generation tool, you can create your very own AI influencer and produce videos all in one place. These videos can then be shared on platforms like Instagram and YouTube Shorts.
Thanks to our advanced AI technology, you don’t need a camera, crews, sets or expensive editing equipment. You can build and customize your avatar and create engaging videos all in one, allowing you to create and publish content around the clock.
At Argil, we know the formula for AI influencer success is to combine realistic AI avatar generators with well-crafted, audience-focused video scripts. Together, these two elements result in engaging and vibrant content that will help grow your presence as a brand or content creator,
But you don’t need to be a master scriptwriter. Argil can create videos from existing text content like blogs and articles, and our AI assistant will help you refine and edit your script.
AI influencers reduce the time and effort needed to maintain a high-quality and consistent content output, driving thousands more followers. But how can you monetize your content once you’ve created an AI avatar?
As we’ve demonstrated, it’s possible to earn huge amounts from virtual brand partnerships and sponsored content. AI influencers like Lil Miquela earn up to $100K per sponsored post!
AI influencers can also promote products through affiliate links, earning commissions each time one of their followers clicks on a link or makes a sale. Affiliate marketing has been around for a while, but it was typically reserved for blog content and static image posts on platforms like Instagram. Now, affiliate marketers are using videos to generate more engagement and revenue.
If you’re posting on a platform like YouTube, you can monetize through ad revenue. Twitch-based AI influencers can also earn money through subscriptions and donations.
As well as working with brands, you could also create and sell your own merchandise to your fans. Once you’ve built a strong, recognizable persona, this is a great way to bring in additional revenue.
More and more AI influencers are selling NFTs of their digital artwork, as well as digital products and exclusive access to AI-generated content.
Through Argil, you can run and test multiple monetization strategies to find what resonates best with your audience. Starting at just $39 per month, Argil is a fast and cost-effective way to experiment with different content variations and find what works.
It couldn’t be easier to create your AI influencer with Argil. Get started today, and upload a short video of you speaking (it only needs to be two minutes).
We’ll use this video to build your avatar. You can then train them to mimic your movements, speech and expressions.
Once your avatar is ready, you can generate a video script using our AI script writing assistant, create your video and add personalized elements in our editing suite. Here, you can add captions, visual transitions, B-roll, branded elements, buttons and more.
You can also A/B test your videos and monitor key metrics such as engagement rates, follower growth and revenue.
To get started, sign up to Argil for free, and enter the influencer space with endlessly creative and scalable content. AI influencers aren’t just the future – they’re the present, so hop on board the trend!
